# Importance of Schema Mark up for ecommerce .

Most of you might have heard the words Schema Markup and Rich Snippets being used together or interchangeably. It can get confusing at times.

Schema Markup is the structured data that you include in your website code while Rich Snippets are the result of implementing them.

<figure><img src="/files/usW34Z0bmw8c3rTqLTwL" alt=""><figcaption><p>Schema Mark Up Code</p></figcaption></figure>

The image below is a rich snippet (appears on the search result) for the above code.

<figure><img src="/files/Fc9pVqFvrIVovF3ZlnE7" alt=""><figcaption><p>Rich Schema Reults </p></figcaption></figure>

### How does Schema Markup help e-commerce?

1. Schema markup helps in getting better visibility in the SERPs.\
   The result of rich results is a crowd-pleasing SEO tactic that produces an [average of 58 clicks per 100 queries](https://www.milestoneinternet.com/ResourceFiles/paradot-assets/organic-click-curve-research.pdf).
2. The SERP shows additional information like **rating, review, or price,** they will find the product more reliable. It helps you get visitors to click on your website and increases the chance to sell and establish trust.\
   As per **Neil Patel** if your. the e-commerce site has this rich information then this will increase your **CTR up to 30%**
3. The more relationships you define in the code, the better the search engine will understand it.

**Which Structured Data Markup Is A Must-Have On E-commerce Websites?**

Here is the list of the most important schema that every E-commerce store must have -&#x20;

1. Organizational schema&#x20;
2. Local Business Schema&#x20;
3. Breadcrumb Schema&#x20;
4. Product Schema&#x20;
5. Product Merchant&#x20;

**Webre SEO App Offers you more schema that can boost your visibility on SERPS.  Here is the list** :thumbsup:

1. Collection Schema
2. Video Schema&#x20;
3. FAQ Schema
4. How to Schema
5. Article Schema
6. Blog Schema
7. Recipe Schema<br>


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